Press Releases
BBE AND CLARION TEAM UP FOR GREAT AUTOMOTIVE SOUND
Clarion to offer automotive head units incorporating
BBE MP Sound Technology Worldwide
Huntington Beach, Calif., Jan. 09, 2009 – BBE Sound, Inc., a leading developer of advanced sound technologies for the professional audio and consumer electronic markets and Clarion Corporation of America, a leading manufacturer of mobile electronics, announced today that Clarion is incorporating BBE MP into their newest lineup of car audio systems. Clarion will be introducing their newest car audio systems with BBE MP at the upcoming 2009 Consumer Electronics Show in Las Vegas, January 8-11, 2009, at LVCC North Hall, booth # 1801.
"We are very excited to offer BBE MP on our new lineup, said Adam Thomas, Clarion's Vice President of Marketing. “As the popularity of compressed audio files has exploded, it is more important than ever to still offer that great Clarion sound quality and BBE MP helps to set Clarion apart."
The BBE MP technology was developed to improve digitally compressed sound such as MP3/WMA/AAC by regenerating the harmonics lost through the compression process. That means listeners experience the warmth, details and nuances that would otherwise be missed. What’s more, BBE MP’s enhanced harmonics make regular CDs sound better too. Key audio improvements include:
- Restores warmth to digitally compressed sound.
- Restores stereo image reduced by compression, and regains full-stereo aural performance.
- Reveals the delicate and aesthetically pleasing details in music.
“Clarion’s use of BBE MP demonstrates the company’s enthusiasm to provide their customers with the latest advances in automotive entertainment technology,” said Steve Hase, Vice President, Licensing “BBE Sound has always taken great pleasure in working with such forward-thinking companies.”
About BBE MP Technology
BBE MP is a proprietary audio technology that is based on BBE Sound’s High Definition Sound technology, which compensates for phase and amplitude distortion that occurs in speakers. Like an automatic focus on a camera, BBE improves the clarity and definition to bring a more natural “live” presence to sound. The BBE MP process integrates a function that we call a “minimized polynomial non-linear saturation” process, which restores and enhances the harmonics lost through compression, enabling music files to have a richer, fuller sound.
About BBE Sound, Inc.
Founded in 1985, BBE Sound, Inc. develops advanced audio enhancement technologies for the professional audio and consumer electronic markets. The world’s leading consumer electronics manufacturers, such as Panasonic, COWON, LG, Hitachi, Philips and many others, feature BBE technologies in products such as televisions, mobile electronics, telephones, automobiles, and personal audio systems, and they proudly feature the BBE Sound trademark which is recognized around the world as an indicator of superior sound quality. Music and sound experts depend on BBE Sound’s advanced hardware products and High Definition Sound technology to ensure that their full creative and musical expression reaches the ears of their audiences. The BBE brand is synonymous with the finest in sonic accuracy and musical realism, and the prestige and distinction associated with the BBE brand has become a primary benefit that BBE licensees enjoy. Based in California, the company has offices in Japan, Korea, China and Europe. For more information about BBE Sound or BBE technologies and products, visit www.bbesound.com.
Press Inquiries:
BBE Sound, Inc.
Chris Locke
Cell: 714-403-1855
Office: 714-897-6766 x 119
Email: Clocke@bbesound.com